BMMA Magazine – Debriefing of the lunch with Jean-Paul Philippot, General Manager of the RTBF

Joëlle Liberman, BMMA Director presents the conclusion of the Marketing and Managing the “Belgium brand” cycle and comes back to the intervention of Mr Jean-Paul Philippot from March, 18th.

Joelle presents the next cycle in collaboration with BDMA: Advertising 3.0 and fix the three next appointments: April, 29th: Josh Partridge (Shazam) and Bart Swimberghe (Belgacom Skynet Advertising): How the second screen is unlocking a world of potential: Shazam point of view, May, 20th with Inge Ampe (ING) and June, 17th with Thierry Geerts (Google).

The BMMA Director is interviewed by Jean-Jacques Deleeuw, RTL Newmedia Director.

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